Absolut Promotes Mexico Take Over Of U.S.

Absolut Promotes Mexico Take Over Of U.S.

LA Times
April 4, 2008

The latest advertising campaign in Mexico from Swedish vodka maker Absolut promises to push all the right buttons south of the U.S. border, but it could ruffle a few feathers in El Norte.

The billboard and press campaign, created by advertising agency Teran\TBWA and now running in Mexico, is a colorful map depicting what the Americas might look like in an “Absolut” — i.e., perfect — world.

The U.S.-Mexico border lies where it was before the Mexican-American war of 1848 when California, as we now know it, was Mexican territory and known as Alta California.

Following the war, the Treaty of Guadalupe Hidalgo saw the Mexican territories of Alta California and Santa Fé de Nuevo México ceded to the United States to become modern-day California, Texas, New Mexico, Utah, Colorado and Arizona. (Texas actually split from Mexico several years earlier to form a breakaway republic, and was voluntarily annexed by the United States in 1846.)

The campaign taps into the national pride of Mexicans, according to Favio Ucedo, creative director of leading Latino advertising agency Grupo Gallegos in the U.S.

Ucedo, who is from Argentina, said: “Mexicans talk about how the Americans stole their land, so this is their way of reclaiming it. It’s very relevant and the Mexicans will love the idea.”

But he said that were the campaign to run in the United States, it might fall flat.

“Many people aren’t going to understand it here. Americans in the East and the North or in the center of the county — I don’t know if they know much about the history.

“Probably Americans in Texas and California understand perfectly and I don’t know how they’d take it.”

Meanwhile, the campaign has been circulating on the blogs and generating strong responses from people north of the border.

“I find this ad deeply offensive, and needlessly divisive. I will now make a point of drinking other brands. And ’vodka and tonic’ is my drink,” said one visitor, called New Yorker, on

Reader Paul Green goes into a discussion on the blog Gateway Pundit of whether the U.S. territories ever belonged to Mexico in the first place, and the News12 Long island site invited people to boycott Absolut, with one user, called LivingSmall, writing: “If you drink Absolut vodka, you can voice your approval or disapproval of this advertising campaign with your purchases. I know I will be switching to Grey Goose or Stoli and will never have another bottle of Absolut in my house.

“Hey Absolut … that’s my form of social commentary.”

La-Z-Boy, Whirlpool Moving Jobs To Mexico

April 4, 2008

La-Z-Boy and Whirlpool are moving jobs to new plants in Mexico, bringing job losses to hundreds of workers in Dayton and Cleveland.

La-Z-Boy employees in Dayton were told today that the cutting and sewing operation is being moved to Mexico.

Kathy Liebmann, La-Z-Boy spokesperson, said the Dayton facility has over 2,000 employees, but she did not have a breakdown on those in cutting and sewing. A La-Z-Boy employee said it was around 750.

Ms. Liebmann said La-Z-Boy is closing a plant at Tremonton, Utah, but will keep its other plants open, including the one at Dayton. She said the 400 production jobs at the Utah plant will be spread over the other five plants.

Read Full Article Here

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38 Million Illegal Immigrants in the US

STUDY: As many as 38 MILLION illegal immigrants in the USA

Houston Chronicle
October 08, 2007

In separate rooms on overlapping morning hours at the National Press Club this week, two very different groups were launching the next rounds in the simmering immigration fight.

In the Zenger Room, named for German immigrant John Peter Zenger, who helped establish free speech law, Californians for Population Stabilization released a study claiming there are 20 million to 38 million illegal immigrants in America, not the 12 million the federal government says.

“Immigration is in a state of anarchy,” organization member James Walsh, a former Immigration and Naturalization Service lawyer, fervently told the room. “Not chaos, anarchy.”

Two doors down in the Murrow Room, named for American broadcaster Edward R. Murrow, the Spanish-language network Telemundo debuted a series of upbeat public service announcements urging their audience to register and vote.

News anchor Jose Diaz-Balart said Telemundo wants to leverage the passion from last year’s immigration rallies into a stronger turnout among Latinos, who historically vote at disproportionately low rates.

“Hispanics in the U.S. will now have a way to channel all that frustration and do some good,” Diaz-Balart said.

Whether the two groups were aware of each other, neither side let on. But each represents emerging new strategies stirring out of the void left by the failure of immigration reform.

The population group from California believes its more alarming population figures, which are not credited or supported by other independent research, will result in tougher policies on immigration.

Result of mistrust
Diana Hull, a behavioral scientist and former Houstonian who is president of Californians for Population Stabilization, said the federal government’s alleged undercount of illegal immigrants is partly the result of mistrust.
“We have a very large group of people who don’t have the same feeling about responding to legitimate questions from their government,” Hull said.

For example, she said, large numbers of illegal immigrants living in a single house may not tell a census-taker how many people are really living there.

“The fact of the matter is they don’t answer the question,” she said.

The population figure presented by the group was tabulated by Fred Elbel, a computer specialist and anti-immigration activist from Colorado. The Social Contract Press, which published his report, also publishes racist works, according to the Southern Poverty Law Center.

Around the corner at the Telemundo event, cheery VJ “Crash” had her own statistic that would no doubt alarm the population stabilization group in the Zenger room.

She said 50,000 Hispanics turn 18 in this country every month, and not enough are registering to vote.

“I am super-excited for this upcoming election, and I really feel like this time we are going to make a difference,” Crash said.

Added Alfredo Richard, senior vice president of communications and talent development for the network, “It’s not enough to grow in numbers, but to gain in political strength.”

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Veteran Removes Illegal Mexican Flag, May Be Charged

Veteran Removes Illegal Mexican Flag, May Be Charged
Reno resident cuts down Mexican flag flying above U.S. flag after outcry

Steve Watson
October 3, 2007

A Veteran from Reno, Nev. has hit headlines after he took matters into his own hands yesterday and tore down a Mexican flag that was being illegally flown above a U.S. flag at a local business.

Local news station krnv News 4 had received calls yesterday afternoon from angry residents complaining about the Mexican flag. When the station sent a reporter to investigate the Veteran took the opportunity to make a statement in front of the cameras.

The man commented “I’m Jim Brossert and I took this flag down in honor of my country with a knife from the United States army. I’m a veteran, I am not going to see this done to my country. if they want to fight us, then they need to be men, and they need to come and fight us, but I want somebody to fight me for this flag. They’re not going to get it back.”

Watch it:

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